In place of the bar staff serving test-tube drinks on a tray, they will offer tastings using a dropper to squeeze one drop into each patron’s mouth, to relish each drop.
 Instead of mixers, Smirnoff Black drinks will be served with a specially designed dropper. 
 We will create small "one-sip" samples of Smirnoff Black to be placed on bar tables and women's lounge areas similar to bathroom basket 'perfume' sample bottles.
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